Pricing as a profession has come a long way – from a role that has evolved out of someone’s part-time…
To efficiently market to this important up and coming generation of consumers, you need to understand them. Technology is important…
A change in marketing for a new generation The generation known as the Millennials, or Generation Y were born shortly…
Micro-financing and marketing can create a social enterprise hybrid marketing agency Conversation with Dr Muhammad Yunus (A two part article…
From the moment you see the cover, you’ll know this is not your ordinary, stuffy marketing book. No, it’s a…